What should I start with?
If the opportunity is unclear, start with an AI Audit. If the workflow is obvious, start with a fixed-scope build. If you need ongoing judgment across teams, use Fractional AI Lead.
Fixed-scope engagements for teams that want useful AI in production: audit the opportunity, build the workflow, connect the stack, document the handoff, and measure the operating change.
ranked opportunities and build plan
automation, RAG, agents, systems
senior AI judgment across the roadmap
docs, approvals, support, handoff
002 — Services
No vague AI transformation retainers. Pick a workflow, prove the value, ship the system.
If the opportunity is unclear, start with an AI Audit. If the workflow is obvious, start with a fixed-scope build. If you need ongoing judgment across teams, use Fractional AI Lead.
Marketing is the strongest context, but the same operating logic applies to research, reporting, sales follow-up, internal knowledge, customer support, and agent workflows.
No pitch team, no junior handoff, no bloated discovery phase. The same operator scopes, builds, documents, and hands off the system.
Send the workflow, bottleneck, or revenue target. I’ll tell you whether it needs an audit, a build, or nothing at all.
Book a scoping call